The image below shows how to access Add Online Maps and Layers in Business Analyst. A similar way to add online services is through ArcGIS Add Data. You can add a basemap or add data from ArcGIS Online.
The default map layers are installed to C:\arcgis\Business Analyst\US\Datasets\ArcGIS Online Maps.
Newly saved map services or layers, accessed from the Maps menu, must be saved to C:\My Output Data\ArcGIS Online Maps.
Be sure you are connected to the Internet to use the Maps menu properly.Feedback on this topic?